How Google Fiber is Changing Information Technology
April 4, 2013
•Information Technology, IADT Seattle, IADT General
• 0 Comments
Google Fiber has the potential to make a big impact among Internet users, and if it does, the information technology industry could be drastically changed. With lower prices and noticeably higher performance, Google Fiber is threatening the current state of Internet services. Find out why information technology professionals should prepare for change.
What Does Google Fiber Do?
Google Fiber’s major selling point is its extreme increase in Internet speed, a jump from the average 4 megabits per second to 1 gigabit per second. That makes Fiber about 1,020 megabits faster than the average U.S. download speed. Internet users can download HD movies in seconds rather than hours, allowing for more efficient technology that can be easily mainstreamed to the public.
Can’t Information Technology Keep Up?
The question is not so much about the capabilities of IT but about the cost efficiency of the industry. Google Fiber is offering its services for less than most Internet and cable companies, and the product is rumored to be much higher quality. The lowest priced Google Fiber option is free after a one-time $300 installation fee. Fiber showed us that its high-quality technology is available for other service providers to start using, but can other companies compete with Google’s low prices?
Google Fiber might have to do some adjusting to do, too. While Internet and cable industry leaders have to consider lowering their prices after functioning on higher ones for years, Google has to build a solid consumer base. Their promises of high performance and low costs have to be enough to win an audience away from those leading providers.
Change is Coming
Whether Google Fiber is able to build a large consumer base or not, their unique selling proposition has people in the information technology field talking. The ability to create significantly higher-performing Internet services is proven, and the bar has been raised. We can now seek even faster performance and more cost-efficient methods. What else might the IT world do with the doors Google Fiber has opened?