Bachelor of Science in Internet Marketing (BS)

Online marketing and advertising strategies offer companies an easily accessible, worldwide venue for selling products and developing brand awareness. If you're interested in this evolving industry, the Bachelor of Science in Internet Marketing degree program at the International Academy of Design & Technology may be right for you. Our Bachelor's in Internet Marketing degree program offers a practical, real-world education that can help you learn the skills and techniques of the Internet marketing industry.
By taking courses that cover various marketing concepts such as public relations, Internet marketing research and search-engine optimization (SEO), you can learn how to create a viable marketing plan for clients who want to sell their products and services online. Through IADT's Internet Marketing degree program, you can also develop your awareness of web design, e-commerce, web analytics, and mobile applications.
As you pursue your Internet Marketing degree, you have the opportunity to learn how the principles of marketing and visual advertising are applied on the Internet. Our program offers a variety of classes that can introduce you to the fundamental tactics, tools and techniques used by Internet marketing firms everywhere. Through IADT's Internet Marketing training, you can gain an understanding of social-media marketing, digital branding, consumer behavior and much more.
Below is a sampling of course topics included in IADT's Bachelor of Science in Internet Marketing degree program.* Classes are led by instructors with relevant career experience.
- E-Commerce
- Marketing Business
- Digital Imaging
- Media Design Concepts
- Social Media Marketing
- Mobile Advertising
- Internet Marketing Research
- Social Media Optimization
- Programming For The Internet
- Usablity And Interface Design
- Multimedia Design
- Programming Concepts
- Advanced Scripting Techniques
- Website Advertising And Design
- Interactive Mobile Application
- Search Engine Optimization
- Web Analytics
*Course curriculum is subject to change.
These are some of the potential opportunities in the field of Internet Marketing. With an education, professional experience, and your own initiative, one of them could be in your future:
- Advertising Management
- Corporate Communications
- Marketing Management
- Media Directing
- Public Relations Specialist
- Web Content Development
- Web Copywriting
- Search Analyst
For accreditation and licensure information for this and other IADT programs, please click here.
To request additional information about this program or how to apply for admission, please fill out the short form at the bottom of this page, and an admissions representative will contact you shortly.
If you already know that this program is for you and would like to apply online now, click here.
Program details may vary by campus. For more-specific information, please refer to the catalog for the campus that you plan to attend. IADT cannot guarantee employment or salary. All trademarks are property of their respective owners.
*The offering of the laptop included in tuition for this program is not applicable for students at IADT-Online.