The Bachelor of Arts in Merchandising Management (BA): Fashion Merchandising at IADT

When you walk through your favorite clothing store, do you automatically start envisioning better ways to organize its displays? If so, a career in merchandising management may be right for you. The Bachelor of Arts in Merchandising Management degree program with a Fashion Merchandising concentration at the International Academy of Design & Technology can help you develop the industry skills and knowledge used by today's merchandising managers.

IADT's Merchandising Management degree program features a diverse curriculum that offers a comprehensive look at the many facets of the merchandising and retailing industries. Through industry-relevant training, you can learn to critically analyze merchandising display challenges and find visually appealing solutions.

Through the focused curriculum in IADT's Merchandising Management program, you can discover how the fundamentals of management, marketing and business apply to the merchandising management field. Our diverse curriculum covers how to assess consumer buying trends, develop visual displays, plan and develop business plans, forecast sales projections and present buying proposals.

Below is a sampling of course topics included in IADT's Bachelor of Arts in Merchandising Management: Fashion Merchandising degree program.* Classes are led by instructors with relevant career experience.

  • Professional Sales Principles
  • Retail Advertising And Sales Promotion
  • Business Law
  • Principles Of Finance
  • Entrepreneurship
  • International Business
  • Introduction To Computer Concepts And Applications
  • Design Fundamentals
  • Fashion Marketing And Consumer Behavior
  • Internet Marketing
  • Merchandising Principles And Practices
  • Introduction To Fashion Merchandising
  • Textiles And Apparel Analysis
  • Retail Management
  • Visual Merchandising
  • Theory And History Of Fashion
  • Principles Of Buying
  • Merchandise Planning And Inventory Control
  • Global Sourcing And Product Development
  • Fashion Publicity And Promotion
  • Fashion Journalism
  • Fashion Trend Analysis

*Course curriculum is subject to change.

These are some of the exciting careers in fashion merchandising. With the right education and your own initiative, one of them could be in your future:

  • Visual Merchandiser
  • Assistant Buyer
  • Product Developer
  • Marketing and Promotions Manager
  • Merchandise Coordinator
  • Account Manager
  • Merchandise Planner
  • Showroom Manager
  • Manufacturing Representative
  • Research Analyst

For accreditation and licensure information for this and other IADT programs, please click here.

To request additional information about this program or how to apply for admission, please fill out the short form at the bottom of this page, and an admissions representative will contact you shortly.

If you already know that this program is for you and would like to apply online now, click here.

Program details may vary by campus. For more-specific information, please refer to the catalog for the campus that you plan to attend. IADT does not guarantee employment or salary. All trademarks are property of their respective owners.